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Email Marketing

We solve the resource problems typically found with do-it-yourself Email Marketing technology.

Email Marketing Is A Powerful Customer Retention Tool

APlus Net Solutions is an Email Marketing company that offers solutions for small and medium-sized businesses. This includes a market analysis, collection of email addresses from current customers, custom HTML templates, and the research, writing, distribution, and tracking of all bulk email messages.

Permission-Based Email Marketing Is Mandated

Email Marketing is successful when used correctly. All email messages should be targeted, with information that is relevant, informative, valuable, actionable, and timely. Your email system should provide statistics on the number of message recipients, the number of messages opened, and specific actions taken.

Targeted Email Marketing Turns Prospects into Loyal Customers

According to marketing experts, the cost of acquiring a new customer can be as 5 times the cost of keeping an existing one. Email Marketing is 10 times more effective and enables you to proactively communicate with your existing customers, prospects or members. It can also solidify existing relationships, and convert your one-time visitors and buyers into repeat business and long-term customers.

Resource Problem for Direct Internet Marketing Services

An effective Email Marketing campaign must contain not only well-written and actionable text but professional and carefully placed graphics.

There are many Email Marketing Firms that have developed ‘do-it-yourself’ programs, but ask anyone who has tried them and you will find there are many drawbacks. Critical questions that need to be answered prior to initiating an Email Campaign are:

  • Who is going to collect email addresses and create the database?
  • Who is going to manage the database?
  • Who is going to do the design?
  • Who is going to research and write the compelling and actionable messages?

When these questions are not addressed prior to beginning any Campaign, the campaign will be dysfunctional and non-beneficial!

Our Tier 1 Email Marketing solution provides excellent and robust website analytics. We offer an account representative who works directly with you in order to develop custom and creative branded newsletters and/or targeted individual ‘special offer’ campaigns.

Email Marketing is effective on its own, but delivers improved results when combined with the other Internet Marketing services, such as SEO, Search Engine Marketing, Adwords paid advertising, and Social Media Development and Optimization.

If you’re ready to talk about using Email Marketing to grow your business, call us at 210-587-7621, or click here to Request a Quote.